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<channel>
	<title>www.ronvillacarillo.com</title>
	<link>http://www.ronvillacarillo.com</link>
	<description>www.ronvillacarillo.com</description>
	<pubDate>Tue, 12 Mar 2013 11:00:22 +0000</pubDate>
	<generator>http://www.ronvillacarillo.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Miller Lite</title>
				
		<link>http://ronvillacarillo.com/Miller-Lite</link>

		<comments>http://ronvillacarillo.com/following/ronvillacarillo.com/Miller-Lite</comments>

		<pubDate>Tue, 12 Mar 2013 11:00:22 +0000</pubDate>

		<dc:creator>www.ronvillacarillo.com</dc:creator>
		
		<category><![CDATA[Television]]></category>

		<guid isPermaLink="false">4864163</guid>

		<description>In order to demonstrate Miller Lite Punch Top Can's smooth pour, we got several artists to give 
their rendition of what it's like to go from glugging to flowing. From rock to hip hop, we called 
upon artists/producers like Thavius Beck,  Lil Ugly Mane,  Ohmega Watts,  Juiceboxxx and more.



&#60;img src="http://payload128.cargocollective.com/1/1/52754/4864163/PTCmusicgrid.jpg" width="670" height="234" width_o="670" height_o="234" src_o="http://payload128.cargocollective.com/1/1/52754/4864163/PTCmusicgrid_o.jpg" data-mid="27605603"  border="0" align="left"/&#62;
&#60;img src="http://payload128.cargocollective.com/1/1/52754/4864163/PTCgrid.jpg" width="670" height="378" width_o="670" height_o="378" src_o="http://payload128.cargocollective.com/1/1/52754/4864163/PTCgrid_o.jpg" data-mid="27603957"  border="0" align="left"/&#62;
"Flow and Low" (Hip Hop)


"Let It Rock" (Rock)
</description>
		
		<excerpt>In order to demonstrate Miller Lite Punch Top Can's smooth pour, we got several artists to give  their rendition of what it's like to go from glugging to flowing....</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>Fruit Snacks</title>
				
		<link>http://ronvillacarillo.com/Fruit-Snacks</link>

		<comments>http://ronvillacarillo.com/following/ronvillacarillo.com/Fruit-Snacks</comments>

		<pubDate>Mon, 28 Jan 2013 13:35:10 +0000</pubDate>

		<dc:creator>www.ronvillacarillo.com</dc:creator>
		
		<category><![CDATA[Television]]></category>

		<guid isPermaLink="false">4864098</guid>

		<description>Welcome to Fruitsnackia. A world made of Fruit Roll Ups, Fruit by the Foot and Gushers. 
The most gooiest, gummiest place ever - where a cast of characters gets into some delicious adventures. We spent weeks choreographing detailed animations that involved several rounds 
of 3D modeling, lighting and coloring. Here's a couple yummy TV spots.


&#60;img src="http://payload128.cargocollective.com/1/1/52754/4864098/FS01.jpg" width="670" height="376" width_o="720" height_o="405" src_o="http://payload128.cargocollective.com/1/1/52754/4864098/FS01_o.jpg" data-mid="26001222"  border="0" align="left"/&#62;







&#60;img src="http://payload128.cargocollective.com/1/1/52754/4864098/FS03.jpg" width="670" height="376" width_o="720" height_o="405" src_o="http://payload128.cargocollective.com/1/1/52754/4864098/FS03_o.jpg" data-mid="26001219"  border="0" align="left"/&#62;</description>
		
		<excerpt>Welcome to Fruitsnackia. A world made of Fruit Roll Ups, Fruit by the Foot and Gushers.  The most gooiest, gummiest place ever - where a cast of characters gets...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>Stone 2012</title>
				
		<link>http://ronvillacarillo.com/Stone-2012</link>

		<comments>http://ronvillacarillo.com/following/ronvillacarillo.com/Stone-2012</comments>

		<pubDate>Mon, 28 Jan 2013 13:19:01 +0000</pubDate>

		<dc:creator>www.ronvillacarillo.com</dc:creator>
		
		<category><![CDATA[Integrated Content]]></category>

		<guid isPermaLink="false">4863791</guid>

		<description>It was an election year and things were getting ugly. Keith Stone, official spokesbro for Keystone Light, threw his sweat-stained trucker hat in the ring. We transformed his Facebook page into his official campaign headquarters – where we released a series of campaign videos, posters and more.

See how it all went down in the video below:



&#60;img src="http://payload128.cargocollective.com/1/1/52754/4863791/STONE2012_A.jpg" width="640" height="360" width_o="640" height_o="360" src_o="http://payload128.cargocollective.com/1/1/52754/4863791/STONE2012_A_o.jpg" data-mid="25999831"  border="0" align="left"/&#62;
&#60;img src="http://payload128.cargocollective.com/1/1/52754/4863791/STONE2012_D.jpg" width="640" height="360" width_o="640" height_o="360" src_o="http://payload128.cargocollective.com/1/1/52754/4863791/STONE2012_D_o.jpg" data-mid="25999827"  border="0" align="left"/&#62;
&#60;img src="http://payload128.cargocollective.com/1/1/52754/4863791/STONE2012_C.jpg" width="640" height="360" width_o="640" height_o="360" src_o="http://payload128.cargocollective.com/1/1/52754/4863791/STONE2012_C_o.jpg" data-mid="25999829"  border="0" align="left"/&#62;
&#60;img src="http://payload128.cargocollective.com/1/1/52754/4863791/STONE2012_E.jpg" width="640" height="360" width_o="640" height_o="360" src_o="http://payload128.cargocollective.com/1/1/52754/4863791/STONE2012_E_o.jpg" data-mid="25999825"  border="0" align="left"/&#62;
&#60;img src="http://payload128.cargocollective.com/1/1/52754/4863791/STONE2012_B.jpg" width="640" height="360" width_o="640" height_o="360" src_o="http://payload128.cargocollective.com/1/1/52754/4863791/STONE2012_B_o.jpg" data-mid="25999830"  border="0" align="left"/&#62;
</description>
		
		<excerpt>It was an election year and things were getting ugly. Keith Stone, official spokesbro for Keystone Light, threw his sweat-stained trucker hat in the ring. We...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>Activision</title>
				
		<link>http://ronvillacarillo.com/Activision</link>

		<comments>http://ronvillacarillo.com/following/ronvillacarillo.com/Activision</comments>

		<pubDate>Thu, 12 Jul 2012 11:00:40 +0000</pubDate>

		<dc:creator>www.ronvillacarillo.com</dc:creator>
		
		<category><![CDATA[Television]]></category>

		<guid isPermaLink="false">631145</guid>

		<description>Note: Making video game commercials is nothing like playing video games.




</description>
		
		<excerpt>Note: Making video game commercials is nothing like playing video games.     </excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>The Subway Hundred</title>
				
		<link>http://ronvillacarillo.com/The-Subway-Hundred</link>

		<comments>http://ronvillacarillo.com/following/ronvillacarillo.com/The-Subway-Hundred</comments>

		<pubDate>Thu, 12 Jul 2012 10:59:37 +0000</pubDate>

		<dc:creator>www.ronvillacarillo.com</dc:creator>
		
		<category><![CDATA[Photography]]></category>

		<guid isPermaLink="false">3741871</guid>

		<description>New York City Subways. 100 days. 100 photos. A personal photography project.

www.thesubway100.com  
Feature article on Thrillist here      
Feature article on Instagramers.com here


&#60;img src="http://payload72.cargocollective.com/1/1/52754/3741871/subwayquad.jpg" width="600" height="600" width_o="600" height_o="600" src_o="http://payload72.cargocollective.com/1/1/52754/3741871/subwayquad_o.jpg" data-mid="20277459"  border="0" align="left"/&#62;
&#60;img src="http://payload72.cargocollective.com/1/1/52754/3741871/subway100a.jpg" width="600" height="600" width_o="600" height_o="600" src_o="http://payload72.cargocollective.com/1/1/52754/3741871/subway100a_o.jpg" data-mid="19880797"  border="0" align="left"/&#62;
&#60;img src="http://payload72.cargocollective.com/1/1/52754/3741871/cargo100.jpg" width="595" height="591" width_o="595" height_o="591" src_o="http://payload72.cargocollective.com/1/1/52754/3741871/cargo100_o.jpg" data-mid="19446280"  border="0" align="left"/&#62;
&#60;img src="http://payload72.cargocollective.com/1/1/52754/3741871/cargo_pic02.jpg" width="600" height="600" width_o="600" height_o="600" src_o="http://payload72.cargocollective.com/1/1/52754/3741871/cargo_pic02_o.jpg" data-mid="19446177"  border="0" align="left"/&#62;
</description>
		
		<excerpt>New York City Subways. 100 days. 100 photos. A personal photography project.  www.thesubway100.com   Feature article on Thrillist here       Feature article on...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload72.cargocollective.com/1/1/52754/3741871/prt_1342108764.jpg" />

	</item>
		
		
	<item>
		<title>Comcast</title>
				
		<link>http://ronvillacarillo.com/Comcast</link>

		<comments>http://ronvillacarillo.com/following/ronvillacarillo.com/Comcast</comments>

		<pubDate>Thu, 12 Jul 2012 10:59:35 +0000</pubDate>

		<dc:creator>www.ronvillacarillo.com</dc:creator>
		
		<category><![CDATA[Television]]></category>

		<guid isPermaLink="false">3741818</guid>

		<description>Here's to the On Demanders.

&#60;img src="http://payload72.cargocollective.com/1/1/52754/3741818/comcast_grid.jpg" width="670" height="374" width_o="670" height_o="374" src_o="http://payload72.cargocollective.com/1/1/52754/3741818/comcast_grid_o.jpg" data-mid="25528298"  border="0" align="left"/&#62;
</description>
		
		<excerpt>Here's to the On Demanders.   </excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload72.cargocollective.com/1/1/52754/3741818/prt_1342108391.jpg" />

	</item>
		
		
	<item>
		<title>Hanes</title>
				
		<link>http://ronvillacarillo.com/Hanes</link>

		<comments>http://ronvillacarillo.com/following/ronvillacarillo.com/Hanes</comments>

		<pubDate>Thu, 14 Jun 2012 14:28:45 +0000</pubDate>

		<dc:creator>www.ronvillacarillo.com</dc:creator>
		
		<category><![CDATA[Television]]></category>

		<guid isPermaLink="false">3589696</guid>

		<description>Tags are annoying. So Hanes got rid of them (with the help of Michael Jordan).




&#60;img src="http://payload64.cargocollective.com/1/1/52754/3589696/hanes02.jpg" width="560" height="315" width_o="560" height_o="315" src_o="http://payload64.cargocollective.com/1/1/52754/3589696/hanes02_o.jpg" data-mid="28750950"  border="0" align="left"/&#62;



&#60;img src="http://payload64.cargocollective.com/1/1/52754/3589696/hanes01.jpg" width="560" height="315" width_o="560" height_o="315" src_o="http://payload64.cargocollective.com/1/1/52754/3589696/hanes01_o.jpg" data-mid="28750944"  border="0" align="left"/&#62;</description>
		
		<excerpt>Tags are annoying. So Hanes got rid of them (with the help of Michael Jordan).         </excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload64.cargocollective.com/1/1/52754/3589696/prt_1339711609.jpg" />

	</item>
		
		
	<item>
		<title>Keystone Light</title>
				
		<link>http://ronvillacarillo.com/Keystone-Light</link>

		<comments>http://ronvillacarillo.com/following/ronvillacarillo.com/Keystone-Light</comments>

		<pubDate>Thu, 14 Jun 2012 10:54:14 +0000</pubDate>

		<dc:creator>www.ronvillacarillo.com</dc:creator>
		
		<category><![CDATA[Integrated Content]]></category>

		<guid isPermaLink="false">3588565</guid>

		<description>Keystone Light is always smooth, like Keith Stone. We produced over 20 "Smooth Musings". 
Each strategically released throughout the calendar year. Here's a few.





&#60;img src="http://payload64.cargocollective.com/1/1/52754/3588565/stone_grid.jpg" width="640" height="472" width_o="640" height_o="472" src_o="http://payload64.cargocollective.com/1/1/52754/3588565/stone_grid_o.jpg" data-mid="18574779"  border="0" align="left"/&#62;

Click here to see more spots on the Keystone Light YouTube channel





Click here to see more spots on the Keystone Light YouTube channel

&#60;img src="http://payload64.cargocollective.com/1/1/52754/3588565/youtubepage.jpg" width="640" height="524" width_o="640" height_o="524" src_o="http://payload64.cargocollective.com/1/1/52754/3588565/youtubepage_o.jpg" data-mid="18575484"  border="0" align="left"/&#62;</description>
		
		<excerpt>Keystone Light is always smooth, like Keith Stone. We produced over 20 "Smooth Musings".  Each strategically released throughout the calendar year. Here's a few.   ...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload64.cargocollective.com/1/1/52754/3588565/prt_1339689647.jpg" />

	</item>
		
		
	<item>
		<title>US Open</title>
				
		<link>http://ronvillacarillo.com/US-Open</link>

		<comments>http://ronvillacarillo.com/following/ronvillacarillo.com/US-Open</comments>

		<pubDate>Thu, 14 Jun 2012 10:53:46 +0000</pubDate>

		<dc:creator>www.ronvillacarillo.com</dc:creator>
		
		<category><![CDATA[Content]]></category>

		<guid isPermaLink="false">624089</guid>

		<description>Content created for the US Open in Flushing Meadows, NY - aired on Jumbotrons and event broadcasting networks during the 2 weeks of play.

&#60;img src="http://payload.cargocollective.com/1/1/52754/624089/arthurasheC.jpg" width="669" height="328" width_o="669" height_o="328" src_o="http://payload.cargocollective.com/1/1/52754/624089/arthurasheC_o.jpg" data-mid="23121490"  border="0" align="left"/&#62;


&#60;img src="http://payload.cargocollective.com/1/1/52754/624089/arthurasheB.jpg" width="669" height="328" width_o="669" height_o="328" src_o="http://payload.cargocollective.com/1/1/52754/624089/arthurasheB_o.jpg" data-mid="23121449"  border="0" align="left"/&#62;

</description>
		
		<excerpt>Content created for the US Open in Flushing Meadows, NY - aired on Jumbotrons and event broadcasting networks during the 2 weeks of play.       </excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/52754/624089/prt_1284232720.jpg" />

	</item>
		
		
	<item>
		<title>Microsoft</title>
				
		<link>http://ronvillacarillo.com/Microsoft</link>

		<comments>http://ronvillacarillo.com/following/ronvillacarillo.com/Microsoft</comments>

		<pubDate>Fri, 20 Jan 2012 09:34:32 +0000</pubDate>

		<dc:creator>www.ronvillacarillo.com</dc:creator>
		
		<category><![CDATA[Design]]></category>

		<guid isPermaLink="false">1819980</guid>

		<description>Microsoft approached us about helping them open their first line of retail stores.
This would be the first time in history that Microsoft would have complete control of its 
brand in a retail environment. Our challenge was to create content for the full motion 
HD video display screens that wrapped 188 ft. around the entire store.


&#60;img src="http://payload.cargocollective.com/1/1/52754/1819980/store_front.jpg" width="500" height="281" width_o="500" height_o="281" src_o="http://payload.cargocollective.com/1/1/52754/1819980/store_front_o.jpg" data-mid="8984036"  border="0" align="left"/&#62;




&#60;img src="http://payload.cargocollective.com/1/1/52754/1819980/4796165489_8e049fa1b9.jpg" width="500" height="324" width_o="500" height_o="324" src_o="http://payload.cargocollective.com/1/1/52754/1819980/4796165489_8e049fa1b9_o.jpg" data-mid="8982171"  border="0" align="left"/&#62;

&#60;img src="http://payload.cargocollective.com/1/1/52754/1819980/4796795194_340ea473cb.jpg" width="500" height="323" width_o="500" height_o="323" src_o="http://payload.cargocollective.com/1/1/52754/1819980/4796795194_340ea473cb_o.jpg" data-mid="8982176"  border="0" align="left"/&#62;</description>
		
		<excerpt>Microsoft approached us about helping them open their first line of retail stores. This would be the first time in history that Microsoft would have complete...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/52754/1819980/prt_1312465285.jpg" />

	</item>
		
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