MORE WORK + SIDE PROJECTS
HELVETICA
A class project turned into a pop-cult graphic t-shirt that became popular, globally. They were recently reprinted, sold and exceeded goals to benefit student scholarships at the VCU Brandcenter. Shout out to all my type heads out there.
STOP THE
SHIT SHOW
Internal agency project: As we watched the Presidential Debates of 2020, we had to do something. It was a different kind of election year, so we wanted to create a different kind of voting campaign.
REYKA
VODKA
To connect with bartenders, we helped the Reyka brand show the world just how talented these guys and gals are. It almost doesn’t even seem believable.
10 & under
tennis
By modifying the court dimensions, equipment, net height and scoring system, children develop better technical and point-playing skills. We created a mix of content for the USTA which included writing and illustrating a children's book. We got tennis legends to help us.
HANES
To promote Hanes tagless underwear, we created the "Tags Are Annoying" campaign. With the help of Michael Jordan, we put an end to those pesky, irritating tags.
THE
SUBWAY 100
This was a personal photography project.
New York City Subways. 100 days. 100 photos.
All through the lens of my iPhone.
Good old fashioned print. Below is a sampling of some "art and copy" created throughout the years.
