MORE WORK + SIDE PROJECTS
A class project turned into a pop-cult graphic t-shirt that became popular, globally. They were recently reprinted, sold and exceeded goals to benefit student scholarships at the VCU Brandcenter. Shout out to all my type heads out there.
Rarely does a project come along that allows you to be intimately involved in impacting lives. Working with the Virginia Department of Justice, we wanted to create a safe space for people to share the stories that would bring substance use disorder out of the shadows, and help families and victims affected begin to heal.
Internal agency project: As we watched the Presidential Debates of 2020, we had to do something. It was a different kind of election year, so we wanted to create a different kind of voting campaign.
10 & under
By modifying the court dimensions, equipment, net height and scoring system, children develop better technical and point-playing skills. We created a mix of content for the USTA which included writing and illustrating a children's book. We got tennis legends to help us.
THE VEG EFFECT
As part of Morningstar Farm's (a Kellogg's brand) mission of letting people know that eating more veggies is Just What The World Ordered™, we created this 5-part documentary campaign.
To promote Hanes tagless underwear, we created the "Tags Are Annoying" campaign. With the help of Michael Jordan, we put an end to those pesky, irritating tags.
This was a personal photography project.
New York City Subways. 100 days. 100 photos.
All through the lens of my iPhone.
Good old fashioned print. Below is a sampling of my "art and copy".